{"id":19694,"date":"2026-05-23T16:27:53","date_gmt":"2026-05-23T16:27:53","guid":{"rendered":"https:\/\/vilar.info\/gestion-digital\/"},"modified":"2026-05-27T16:28:34","modified_gmt":"2026-05-27T16:28:34","slug":"digital-management","status":"publish","type":"page","link":"https:\/\/vilar.info\/en\/digital-management\/","title":{"rendered":"Digital management"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"19694\" class=\"elementor elementor-19694\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68e39e61 elementor-section-full_width vilar-gestion-digital-template elementor-section-height-default elementor-section-height-default\" data-id=\"68e39e61\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5ea15bee\" data-id=\"5ea15bee\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-adb53a elementor-widget elementor-widget-html\" data-id=\"adb53a\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t\t<style>\n.vilar-gd-page,\n.vilar-gd-page *{\n  box-sizing:border-box;\n}\n.vilar-gd-page{\n  --vilar-blue:#0403C1;\n  --vilar-gray:#E3E4E4;\n  --vilar-soft:#F5F6FA;\n  --vilar-soft-2:#F8F9FC;\n  --vilar-black:#050505;\n  --vilar-ink:#11121A;\n  --vilar-muted:#5D6170;\n  --vilar-line:rgba(5,5,5,.12);\n  --vilar-blue-line:rgba(4,3,193,.16);\n  --vilar-radius:22px;\n  --vilar-radius-sm:15px;\n  --vilar-shadow:0 22px 60px rgba(5,5,5,.08);\n  width:100%;\n  overflow:hidden;\n  background:#fff;\n  color:var(--vilar-black);\n  font-family:\"Raisonne Pro\",\"Raisonne\",\"Raisonn\u00e9 Pro\",\"Calibre\",Arial,sans-serif;\n}\n.vilar-gd-page a{\n  color:inherit;\n  text-decoration:none;\n}\n.vilar-gd-container{\n  width:min(1180px, calc(100% - 56px));\n  margin:0 auto;\n}\n.vilar-gd-eyebrow{\n  display:inline-flex;\n  align-items:center;\n  gap:8px;\n  width:max-content;\n  color:var(--vilar-blue);\n  border:1px solid var(--vilar-blue);\n  border-radius:999px;\n  padding:7px 13px 6px;\n  font-size:12px;\n  line-height:1;\n  font-weight:850;\n  letter-spacing:.055em;\n  text-transform:uppercase;\n}\n.vilar-gd-kicker{\n  display:block;\n  color:var(--vilar-blue);\n  font-size:13px;\n  line-height:1.1;\n  font-weight:850;\n  letter-spacing:.08em;\n  text-transform:uppercase;\n  margin-bottom:15px;\n}\n.vilar-gd-h1,\n.vilar-gd-h2,\n.vilar-gd-h3{\n  margin:0;\n  color:var(--vilar-black);\n  letter-spacing:-.04em;\n  font-weight:850;\n}\n.vilar-gd-h1{\n  max-width:640px;\n  font-size:clamp(34px,4.1vw,56px);\n  line-height:1.03;\n}\n.vilar-gd-h2{\n  font-size:clamp(30px,3.6vw,48px);\n  line-height:1.08;\n}\n.vilar-gd-h3{\n  font-size:clamp(25px,2.7vw,34px);\n  line-height:1.12;\n}\n.vilar-gd-blue{color:var(--vilar-blue);}\n.vilar-gd-lead{\n  margin:18px 0 0;\n  max-width:660px;\n  color:var(--vilar-ink);\n  font-size:clamp(15px,1.2vw,18px);\n  line-height:1.52;\n}\n.vilar-gd-text{\n  margin:0;\n  color:var(--vilar-muted);\n  font-size:16px;\n  line-height:1.62;\n}\n.vilar-gd-actions{\n  display:flex;\n  align-items:center;\n  gap:16px;\n  flex-wrap:wrap;\n  margin-top:24px;\n}\n.vilar-gd-btn{\n  display:inline-flex;\n  align-items:center;\n  justify-content:center;\n  gap:10px;\n  min-height:48px;\n  padding:0 22px;\n  border-radius:10px;\n  border:1px solid var(--vilar-blue);\n  background:var(--vilar-blue);\n  color:#fff !important;\n  font-size:15px;\n  font-weight:850;\n  line-height:1;\n  transition:transform .18s ease, box-shadow .18s ease, background .18s ease;\n  box-shadow:0 14px 30px rgba(4,3,193,.18);\n}\n.vilar-gd-btn:hover{\n  transform:translateY(-2px);\n  box-shadow:0 18px 36px rgba(4,3,193,.24);\n}\n.vilar-gd-btn.is-light{\n  background:#fff;\n  color:var(--vilar-blue) !important;\n  border-color:#fff;\n  box-shadow:none;\n}\n.vilar-gd-link{\n  display:inline-flex;\n  align-items:center;\n  justify-content:center;\n  gap:10px;\n  color:var(--vilar-black) !important;\n  font-size:15px;\n  font-weight:850;\n  line-height:1;\n}\n.vilar-gd-link:hover{color:var(--vilar-blue) !important;}\n.vilar-gd-arrow{font-weight:850;transform:translateY(-.5px);}\n.vilar-gd-svg{\n  display:block;\n  width:22px;\n  height:22px;\n  stroke:currentColor;\n  fill:none;\n  stroke-width:2;\n  stroke-linecap:round;\n  stroke-linejoin:round;\n}\n\n\/* HERO *\/\n.vilar-gd-hero{\n  padding:28px 0 40px;\n  background:#fff;\n}\n.vilar-gd-hero-grid{\n  display:grid;\n  grid-template-columns:minmax(0, 1.02fr) minmax(410px, .98fr);\n  gap:42px;\n  align-items:center;\n}\n.vilar-gd-hero-copy{\n  display:flex;\n  flex-direction:column;\n  justify-content:center;\n  min-height:320px;\n}\n.vilar-gd-hero-copy .vilar-gd-eyebrow{margin-bottom:16px;}\n.vilar-gd-visual{\n  display:flex;\n  align-items:center;\n  min-height:390px;\n  padding-top:0;\n}\n.vilar-gd-desk-card{\n  position:relative;\n  width:100%;\n  min-height:390px;\n  border-radius:24px;\n  overflow:hidden;\n  background:\n    radial-gradient(circle at 78% 24%, rgba(4,3,193,.14) 0 82px, transparent 84px),\n    linear-gradient(138deg, #fff 0 34%, #F1F2F6 34% 66%, #E3E4E4 66% 100%);\n  border:1px solid var(--vilar-line);\n  box-shadow:var(--vilar-shadow);\n}\n.vilar-gd-desk-card:before{\n  content:\"\";\n  position:absolute;\n  inset:26px;\n  border-radius:22px;\n  background:rgba(255,255,255,.68);\n  border:1px solid rgba(5,5,5,.07);\n  box-shadow:inset 0 1px 0 rgba(255,255,255,.8);\n}\n.vilar-gd-desk-card:after{\n  content:\"\";\n  position:absolute;\n  left:-8%;\n  right:-8%;\n  top:42%;\n  height:1px;\n  background:linear-gradient(90deg, transparent, rgba(4,3,193,.22), transparent);\n}\n.vilar-gd-visual-map{\n  position:absolute;\n  inset:22px 38px 132px;\n  display:grid;\n  place-items:center;\n}\n.vilar-gd-map-rings{\n  position:absolute;\n  width:min(310px, 62%);\n  aspect-ratio:1;\n  border-radius:50%;\n  background:\n    repeating-radial-gradient(circle, rgba(4,3,193,.12) 0 1px, transparent 1px 44px),\n    radial-gradient(circle, rgba(4,3,193,.07), transparent 64%);\n}\n.vilar-gd-map-line{\n  position:absolute;\n  width:min(360px, 76%);\n  height:1px;\n  background:linear-gradient(90deg, transparent, rgba(4,3,193,.32), transparent);\n}\n.vilar-gd-map-line.is-vertical{transform:rotate(90deg);}\n.vilar-gd-map-line.is-diag-a{transform:rotate(34deg);}\n.vilar-gd-map-line.is-diag-b{transform:rotate(-34deg);}\n.vilar-gd-node{\n  position:absolute;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  min-width:118px;\n  min-height:46px;\n  padding:10px 14px;\n  border-radius:999px;\n  background:#fff;\n  border:1px solid rgba(4,3,193,.18);\n  color:var(--vilar-black);\n  box-shadow:0 12px 28px rgba(5,5,5,.08);\n  font-size:13px;\n  font-weight:850;\n  letter-spacing:-.02em;\n  text-align:center;\n}\n.vilar-gd-node.is-center{\n  flex-direction:column;\n  width:152px;\n  height:92px;\n  border-radius:22px;\n  background:var(--vilar-blue);\n  border-color:var(--vilar-blue);\n  color:#fff;\n  box-shadow:0 20px 40px rgba(4,3,193,.24);\n}\n.vilar-gd-node.is-center strong{\n  display:block;\n  font-size:25px;\n  line-height:1;\n  letter-spacing:-.04em;\n  font-weight:650;\n}\n.vilar-gd-node.is-center span{\n  display:block;\n  margin-top:7px;\n  font-size:10px;\n  line-height:1.1;\n  font-weight:760;\n  letter-spacing:.05em;\n  text-transform:uppercase;\n  opacity:.82;\n}\n.vilar-gd-node.n1{top:-10px;left:50%;transform:translateX(-50%);}\n.vilar-gd-node.n2{top:50%;right:0;transform:translateY(-50%);background:var(--vilar-blue);color:#fff;border-color:var(--vilar-blue);}\n.vilar-gd-node.n3{bottom:-10px;left:50%;transform:translateX(-50%);}\n.vilar-gd-node.n4{top:50%;left:0;transform:translateY(-50%);}\n.vilar-gd-system-card{\n  position:absolute;\n  left:30px;\n  right:30px;\n  bottom:20px;\n  display:grid;\n  grid-template-columns:1fr auto;\n  gap:18px;\n  align-items:center;\n  padding:17px 20px;\n  border-radius:18px;\n  background:#fff;\n  border:1px solid var(--vilar-line);\n  box-shadow:0 18px 42px rgba(5,5,5,.1);\n}\n.vilar-gd-system-card strong{\n  display:block;\n  color:var(--vilar-black);\n  font-size:17px;\n  line-height:1.15;\n  letter-spacing:-.03em;\n}\n.vilar-gd-system-card span{\n  display:block;\n  margin-top:5px;\n  color:var(--vilar-muted);\n  font-size:13px;\n  line-height:1.35;\n}\n.vilar-gd-mini-bars{\n  display:grid;\n  gap:7px;\n  width:120px;\n}\n.vilar-gd-mini-bars i{\n  display:block;\n  height:6px;\n  border-radius:999px;\n  background:linear-gradient(90deg, var(--vilar-blue) var(--w), #ECECF3 var(--w));\n}\n\n\/* PROBLEM *\/\n.vilar-gd-problem{\n  padding:0 0 70px;\n  background:#fff;\n}\n.vilar-gd-problem-box{\n  display:grid;\n  grid-template-columns:1.04fr 1fr;\n  gap:50px;\n  align-items:center;\n  padding:32px 38px;\n  border-radius:24px;\n  background:var(--vilar-soft);\n  border:1px solid rgba(4,3,193,.08);\n}\n.vilar-gd-problem-statement{\n  display:grid;\n  grid-template-columns:64px 1fr;\n  gap:20px;\n  align-items:center;\n}\n.vilar-gd-icon-disc{\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:64px;\n  height:64px;\n  border-radius:50%;\n  background:var(--vilar-blue);\n  color:#fff;\n}\n.vilar-gd-icon-disc .vilar-gd-svg{width:31px;height:31px;}\n.vilar-gd-problem-title{\n  margin:0;\n  font-size:clamp(24px,2.6vw,32px);\n  line-height:1.1;\n  letter-spacing:-.035em;\n  font-weight:850;\n}\n.vilar-gd-problem-copy{\n  display:grid;\n  gap:12px;\n}\n.vilar-gd-problem-copy strong{\n  color:var(--vilar-black);\n  font-size:16.5px;\n}\n\n\/* SECTION BASE *\/\n.vilar-gd-section{\n  padding:78px 0;\n}\n.vilar-gd-section.is-gray{background:var(--vilar-soft);}\n.vilar-gd-section-head{\n  max-width:770px;\n  margin:0 auto 42px;\n  text-align:center;\n}\n.vilar-gd-section-head.is-tight{margin-bottom:34px;}\n.vilar-gd-section-head .vilar-gd-text{margin-top:16px;}\n.vilar-gd-section-head.is-compact .vilar-gd-h2{\n  font-size:clamp(30px,3.3vw,44px);\n}\n.vilar-gd-continuous{\n  padding-top:0;\n}\n.vilar-gd-continuous-box{\n  display:grid;\n  grid-template-columns:.96fr 1.04fr;\n  gap:28px;\n  align-items:stretch;\n}\n.vilar-gd-blue-panel{\n  padding:38px;\n  border-radius:24px;\n  background:var(--vilar-blue);\n  color:#fff;\n}\n.vilar-gd-blue-panel .vilar-gd-kicker,\n.vilar-gd-blue-panel .vilar-gd-text{color:#fff; opacity:.92;}\n.vilar-gd-blue-panel .vilar-gd-h3{color:#fff;}\n.vilar-gd-panel-list{\n  display:grid;\n  gap:12px;\n  margin-top:28px;\n}\n.vilar-gd-panel-item{\n  display:grid;\n  grid-template-columns:42px 1fr;\n  gap:14px;\n  padding:16px;\n  border-radius:16px;\n  background:rgba(255,255,255,.10);\n  border:1px solid rgba(255,255,255,.16);\n}\n.vilar-gd-panel-item strong{\n  display:block;\n  margin:0 0 4px;\n  color:#fff;\n  font-size:16px;\n  line-height:1.25;\n}\n.vilar-gd-panel-icon{\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:42px;\n  height:42px;\n  border-radius:14px;\n  background:#fff;\n  color:var(--vilar-blue);\n}\n.vilar-gd-panel-icon .vilar-gd-svg{width:22px;height:22px;}\n.vilar-gd-plain-panel{\n  display:flex;\n  flex-direction:column;\n  justify-content:flex-start;\n  padding:38px;\n  border:1px solid var(--vilar-line);\n  border-radius:24px;\n  background:#fff;\n}\n.vilar-gd-plain-panel .vilar-gd-h3{max-width:650px;}\n.vilar-gd-core-strip{\n  display:grid;\n  grid-template-columns:1fr 1fr;\n  gap:14px;\n  margin-top:26px;\n}\n.vilar-gd-core-chip{\n  padding:16px;\n  border-radius:16px;\n  background:var(--vilar-soft-2);\n  border:1px solid var(--vilar-line);\n}\n.vilar-gd-core-chip strong{\n  display:block;\n  margin-bottom:5px;\n  color:var(--vilar-black);\n  font-size:16px;\n  line-height:1.2;\n}\n.vilar-gd-core-chip span{\n  display:block;\n  color:var(--vilar-muted);\n  font-size:14px;\n  line-height:1.4;\n}\n.vilar-gd-core-chip.is-main{\n  grid-column:1\/-1;\n  background:var(--vilar-blue);\n  border-color:var(--vilar-blue);\n}\n.vilar-gd-core-chip.is-main strong,\n.vilar-gd-core-chip.is-main span{color:#fff;}\n.vilar-gd-core-chip.is-main span{opacity:.88;}\n\n\n.vilar-gd-core-path{\n  display:grid;\n  grid-template-columns:repeat(4,1fr);\n  gap:10px;\n  margin-top:24px;\n}\n.vilar-gd-core-path-item{\n  padding:14px 12px;\n  border-radius:15px;\n  background:#fff;\n  border:1px solid rgba(4,3,193,.16);\n}\n.vilar-gd-core-path-item b{\n  display:block;\n  color:var(--vilar-blue);\n  font-size:13px;\n  line-height:1.1;\n  letter-spacing:.04em;\n  text-transform:uppercase;\n  margin-bottom:8px;\n}\n.vilar-gd-core-path-item span{\n  display:block;\n  color:var(--vilar-muted);\n  font-size:13.5px;\n  line-height:1.35;\n}\n\n\/* CARDS *\/\n.vilar-gd-card-grid{\n  display:grid;\n  grid-template-columns:repeat(3, 1fr);\n  gap:18px;\n}\n.vilar-gd-card{\n  position:relative;\n  min-height:174px;\n  padding:24px;\n  border:1px solid var(--vilar-line);\n  border-radius:18px;\n  background:#fff;\n  overflow:hidden;\n}\n.vilar-gd-card.is-primary{\n  min-height:208px;\n  border-color:rgba(4,3,193,.22);\n}\n.vilar-gd-card.is-blue{\n  background:var(--vilar-blue);\n  color:#fff;\n  border-color:var(--vilar-blue);\n}\n.vilar-gd-card-icon{\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:42px;\n  height:42px;\n  margin-bottom:18px;\n  border-radius:13px;\n  background:rgba(4,3,193,.08);\n  color:var(--vilar-blue);\n}\n.vilar-gd-card-icon .vilar-gd-svg{width:22px;height:22px;}\n.vilar-gd-card.is-blue .vilar-gd-card-icon{\n  background:rgba(255,255,255,.16);\n  color:#fff;\n}\n.vilar-gd-card h3,\n.vilar-gd-card h4{\n  margin:0 0 10px;\n  color:inherit;\n  font-size:21px;\n  line-height:1.14;\n  letter-spacing:-.03em;\n  font-weight:850;\n}\n.vilar-gd-card p{\n  margin:0;\n  color:var(--vilar-muted);\n  font-size:15px;\n  line-height:1.55;\n}\n.vilar-gd-card.is-blue p{color:rgba(255,255,255,.88);}\n.vilar-gd-card.is-primary h3{font-size:25px;}\n.vilar-gd-services-secondary{\n  display:grid;\n  grid-template-columns:repeat(4, 1fr);\n  gap:18px;\n  margin-top:18px;\n}\n.vilar-gd-services-secondary .vilar-gd-card{min-height:164px;}\n.vilar-gd-services-secondary .vilar-gd-card h4{font-size:18px;}\n\n\/* WORK TYPES *\/\n.vilar-gd-work-grid{\n  display:grid;\n  grid-template-columns:1.05fr .95fr;\n  gap:20px;\n  align-items:stretch;\n}\n.vilar-gd-work-card{\n  position:relative;\n  min-height:300px;\n  padding:36px;\n  border-radius:22px;\n  border:1px solid var(--vilar-line);\n  background:#fff;\n}\n.vilar-gd-work-card.is-main{\n  background:var(--vilar-blue);\n  color:#fff;\n  border-color:var(--vilar-blue);\n  box-shadow:0 22px 50px rgba(4,3,193,.18);\n}\n.vilar-gd-tag{\n  display:inline-flex;\n  width:max-content;\n  padding:6px 9px 5px;\n  border-radius:999px;\n  background:#fff;\n  color:var(--vilar-blue);\n  font-size:11px;\n  font-weight:850;\n  letter-spacing:.06em;\n  text-transform:uppercase;\n  margin-bottom:18px;\n}\n.vilar-gd-tag.is-placeholder{\n  opacity:0;\n  pointer-events:none;\n}\n.vilar-gd-work-card h3{\n  margin:0 0 13px;\n  font-size:32px;\n  line-height:1.04;\n  letter-spacing:-.04em;\n  font-weight:850;\n}\n.vilar-gd-work-card p{\n  margin:0;\n  color:var(--vilar-muted);\n  font-size:16px;\n  line-height:1.58;\n}\n.vilar-gd-work-card.is-main p{color:rgba(255,255,255,.88);}\n.vilar-gd-checks{\n  display:grid;\n  gap:10px;\n  margin:18px 0 0;\n  padding:0;\n  list-style:none;\n}\n.vilar-gd-checks li{\n  display:flex;\n  align-items:flex-start;\n  gap:10px;\n  color:inherit;\n  font-size:15px;\n  line-height:1.4;\n}\n.vilar-gd-checks li:before{\n  content:\"\u2713\";\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  flex:0 0 20px;\n  width:20px;\n  height:20px;\n  border-radius:50%;\n  background:rgba(4,3,193,.08);\n  color:var(--vilar-blue);\n  font-size:12px;\n  font-weight:850;\n}\n.vilar-gd-work-card.is-main .vilar-gd-checks li:before{\n  background:rgba(255,255,255,.18);\n  color:#fff;\n}\n.vilar-gd-circle-arrow{\n  position:absolute;\n  right:30px;\n  bottom:30px;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:54px;\n  height:54px;\n  border-radius:50%;\n  background:#fff;\n  color:var(--vilar-blue);\n  font-size:24px;\n  font-weight:850;\n}\n.vilar-gd-work-card:not(.is-main) .vilar-gd-circle-arrow{\n  background:var(--vilar-soft);\n  color:var(--vilar-black);\n}\n\n\/* PROCESS *\/\n.vilar-gd-process{\n  display:grid;\n  grid-template-columns:repeat(3,1fr);\n  border:1px solid var(--vilar-line);\n  border-radius:22px;\n  background:#fff;\n  overflow:hidden;\n}\n.vilar-gd-step{\n  padding:34px;\n  border-right:1px solid var(--vilar-line);\n}\n.vilar-gd-step:last-child{border-right:0;}\n.vilar-gd-step-num{\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:56px;\n  height:56px;\n  margin-bottom:16px;\n  border-radius:50%;\n  background:var(--vilar-blue);\n  color:#fff;\n  font-weight:850;\n  letter-spacing:-.02em;\n}\n.vilar-gd-step h3{\n  margin:0 0 9px;\n  font-size:24px;\n  letter-spacing:-.035em;\n  font-weight:850;\n}\n.vilar-gd-step p{\n  margin:0;\n  color:var(--vilar-muted);\n  line-height:1.55;\n  font-size:15px;\n}\n\n\/* MICROCASES *\/\n.vilar-gd-cases-grid{\n  display:grid;\n  grid-template-columns:repeat(3, 1fr);\n  gap:16px;\n}\n.vilar-gd-case{\n  padding:24px;\n  border:1px solid var(--vilar-line);\n  border-radius:18px;\n  background:#fff;\n  min-height:174px;\n}\n.vilar-gd-case h3{\n  margin:0 0 16px;\n  font-size:19px;\n  line-height:1.2;\n  letter-spacing:-.025em;\n  font-weight:850;\n}\n.vilar-gd-case p{\n  margin:0;\n  color:var(--vilar-muted);\n  font-size:14.5px;\n  line-height:1.54;\n}\n.vilar-gd-case h3:before{\n  content:\"\u201c\";\n  color:var(--vilar-blue);\n  margin-right:1px;\n}\n.vilar-gd-case h3:after{\n  content:\"\u201d\";\n  color:var(--vilar-blue);\n  margin-left:1px;\n}\n\n\/* WHO *\/\n.vilar-gd-who-grid{\n  display:grid;\n  grid-template-columns:1fr 1fr;\n  gap:22px;\n}\n.vilar-gd-list-box{\n  padding:38px;\n  border-radius:22px;\n  border:1px solid var(--vilar-line);\n  background:#fff;\n}\n.vilar-gd-list-box.is-soft{background:#F7F8FC;}\n.vilar-gd-list-box h3{\n  margin:0;\n  font-size:30px;\n  line-height:1.1;\n  letter-spacing:-.035em;\n  font-weight:850;\n}\n.vilar-gd-list{\n  display:grid;\n  gap:14px;\n  margin:28px 0 0;\n  padding:0;\n  list-style:none;\n}\n.vilar-gd-list li{\n  position:relative;\n  padding-left:32px;\n  color:var(--vilar-muted);\n  font-size:16px;\n  line-height:1.46;\n}\n.vilar-gd-list li:before{\n  content:\"\";\n  position:absolute;\n  left:0;\n  top:.18em;\n  width:18px;\n  height:18px;\n  border-radius:50%;\n  background:var(--vilar-blue);\n}\n.vilar-gd-list li:after{\n  content:\"\";\n  position:absolute;\n  left:5px;\n  top:.52em;\n  width:8px;\n  height:4px;\n  border-left:2px solid #fff;\n  border-bottom:2px solid #fff;\n  transform:rotate(-45deg);\n}\n.vilar-gd-list.is-no li:before{background:var(--vilar-black);}\n.vilar-gd-list.is-no li:after{\n  content:\"\u00d7\";\n  left:0;\n  top:.18em;\n  width:18px;\n  height:18px;\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  border:0;\n  color:#fff;\n  font-size:13px;\n  line-height:1;\n  transform:none;\n  font-weight:850;\n}\n\n\/* PROPOSAL *\/\n.vilar-gd-proposal-card{\n  display:grid;\n  grid-template-columns:72px 1fr auto;\n  gap:24px;\n  align-items:center;\n  padding:32px 34px;\n  border:1px solid var(--vilar-line);\n  border-radius:24px;\n  background:#fff;\n}\n.vilar-gd-proposal-icon{\n  display:flex;\n  align-items:center;\n  justify-content:center;\n  width:64px;\n  height:64px;\n  border-radius:50%;\n  border:1px solid rgba(4,3,193,.22);\n  color:var(--vilar-blue);\n}\n.vilar-gd-proposal-icon .vilar-gd-svg{width:30px;height:30px;}\n.vilar-gd-proposal-card h2{\n  margin:0 0 10px;\n  font-size:29px;\n  letter-spacing:-.035em;\n  line-height:1.12;\n  font-weight:850;\n}\n.vilar-gd-proposal-card p{\n  margin:0;\n  color:var(--vilar-muted);\n  font-size:15.5px;\n  line-height:1.56;\n}\n\n\/* FINAL CTA *\/\n.vilar-gd-final{\n  padding:54px 0;\n  background:var(--vilar-blue);\n  color:#fff;\n}\n.vilar-gd-final-grid{\n  display:grid;\n  grid-template-columns:1fr auto;\n  gap:32px;\n  align-items:center;\n}\n.vilar-gd-final h2{\n  margin:0;\n  color:#fff;\n  font-size:clamp(30px,3.6vw,44px);\n  line-height:1.04;\n  letter-spacing:-.04em;\n  font-weight:850;\n}\n.vilar-gd-final p{\n  margin:14px 0 0;\n  max-width:760px;\n  color:rgba(255,255,255,.82);\n  font-size:17px;\n  line-height:1.55;\n}\n\n.vilar-gd-proposal-card .vilar-gd-btn,\n.vilar-gd-final .vilar-gd-btn{\n  width:262px;\n  min-width:262px;\n  min-height:52px;\n  padding:0 20px;\n  white-space:nowrap;\n}\n.vilar-gd-final .vilar-gd-actions{\n  margin-top:0;\n  justify-content:flex-end;\n  margin-right:34px;\n}\n\n@media (max-width: 1100px){\n  .vilar-gd-container{width:min(100% - 44px, 980px);}\n  .vilar-gd-hero-grid{gap:44px;grid-template-columns:minmax(0,1fr) minmax(360px,.92fr);}\n  .vilar-gd-h1{font-size:clamp(38px,5vw,58px);}\n  .vilar-gd-visual,\n  .vilar-gd-desk-card{min-height:360px;}\n  .vilar-gd-visual-map{inset:22px 34px 124px;}\n  .vilar-gd-node{min-width:104px;font-size:12px;}\n  .vilar-gd-node.is-center{width:140px;height:86px;}\n  .vilar-gd-problem-box{gap:32px;}\n  .vilar-gd-continuous-box{grid-template-columns:1fr;}\n  .vilar-gd-services-secondary{grid-template-columns:repeat(2,1fr);}\n  .vilar-gd-card-grid{grid-template-columns:repeat(3,1fr);}\n  .vilar-gd-work-grid{grid-template-columns:1fr;}\n  .vilar-gd-cases-grid{grid-template-columns:repeat(2,1fr);}\n}\n@media (max-width: 900px){\n  .vilar-gd-final .vilar-gd-actions{justify-content:center;margin-right:0;}\n\n  .vilar-gd-hero{padding:56px 0 52px;}\n  .vilar-gd-hero-grid{grid-template-columns:1fr;text-align:center;}\n  .vilar-gd-hero-copy{min-height:auto;align-items:center;}\n  .vilar-gd-h1,\n  .vilar-gd-lead{margin-left:auto;margin-right:auto;}\n  .vilar-gd-actions{justify-content:center;}\n  .vilar-gd-visual{max-width:560px;margin:0 auto;width:100%;}\n  .vilar-gd-problem-box{grid-template-columns:1fr;text-align:center;gap:24px;}\n  .vilar-gd-problem-statement{grid-template-columns:1fr;justify-items:center;}\n  .vilar-gd-card-grid{grid-template-columns:1fr;}\n  .vilar-gd-process{grid-template-columns:1fr;}\n  .vilar-gd-step{border-right:0;border-bottom:1px solid var(--vilar-line);}\n  .vilar-gd-step:last-child{border-bottom:0;}\n  .vilar-gd-who-grid{grid-template-columns:1fr;}\n  .vilar-gd-proposal-card{grid-template-columns:1fr;text-align:center;}\n  .vilar-gd-proposal-card .vilar-gd-btn{justify-self:center;margin-left:auto;margin-right:auto;}\n  .vilar-gd-proposal-icon{margin:0 auto;}\n  .vilar-gd-final-grid{grid-template-columns:1fr;text-align:center;}\n  .vilar-gd-final .vilar-gd-actions{margin-top:0;}\n}\n@media (max-width: 767px){\n  .vilar-gd-container{width:calc(100% - 32px);}\n  .vilar-gd-hero{padding:44px 0 40px;}\n  .vilar-gd-hero-copy{text-align:center;}\n  .vilar-gd-hero-copy .vilar-gd-eyebrow{margin-left:auto;margin-right:auto;}\n  .vilar-gd-h1{font-size:39px;line-height:1.04;letter-spacing:-.035em;}\n  .vilar-gd-h2{font-size:32px;line-height:1.1;}\n  .vilar-gd-h3{font-size:26px;line-height:1.12;}\n  .vilar-gd-lead{font-size:16px;line-height:1.55;margin-top:20px;}\n  .vilar-gd-actions{display:grid;grid-template-columns:1fr;width:100%;gap:12px;margin-top:28px;}\n  .vilar-gd-btn,.vilar-gd-link{width:100%;justify-content:center;}\n  .vilar-gd-visual{display:none;}\n  .vilar-gd-problem{padding-bottom:56px;}\n  .vilar-gd-problem-box{padding:28px 22px;border-radius:20px;}\n  .vilar-gd-icon-disc{width:58px;height:58px;}\n  .vilar-gd-icon-disc .vilar-gd-svg{width:28px;height:28px;}\n  .vilar-gd-problem-title{font-size:27px;}\n  .vilar-gd-section{padding:64px 0;}\n  .vilar-gd-problem{padding-bottom:22px;}\n  .vilar-gd-continuous{padding-top:0;padding-bottom:56px;}\n  .vilar-gd-section-head{text-align:center;margin-bottom:30px;}\n  .vilar-gd-section-head.is-compact .vilar-gd-h2{font-size:31px;}\n  .vilar-gd-blue-panel,\n  .vilar-gd-plain-panel,\n  .vilar-gd-work-card,\n  .vilar-gd-list-box{padding:28px 22px;}\n  .vilar-gd-panel-item{grid-template-columns:1fr;justify-items:center;text-align:center;}\n  .vilar-gd-core-path{grid-template-columns:1fr 1fr;}\n  .vilar-gd-core-strip{grid-template-columns:1fr;}\n  .vilar-gd-card{min-height:auto;padding:22px;}\n  .vilar-gd-card.is-primary{min-height:auto;}\n  .vilar-gd-services-secondary{grid-template-columns:1fr;}\n  .vilar-gd-work-card{min-height:auto;padding-bottom:90px;}\n  .vilar-gd-work-card h3{font-size:28px;}\n  .vilar-gd-tag.is-placeholder{display:none;}\n  .vilar-gd-cases-grid{grid-template-columns:1fr;}\n  .vilar-gd-case{min-height:auto;}\n  .vilar-gd-step{padding:28px 22px;text-align:center;}\n  .vilar-gd-step-num{margin-left:auto;margin-right:auto;}\n  .vilar-gd-list li{font-size:15.5px;}\n  .vilar-gd-proposal-card{padding:28px 22px;}\n  .vilar-gd-proposal-card .vilar-gd-btn,\n  .vilar-gd-final .vilar-gd-btn{width:100%;min-width:0;}\n  .vilar-gd-final .vilar-gd-actions{width:100%;}\n  .vilar-gd-final{padding:48px 0;}\n}\n@media (max-width: 390px){\n  .vilar-gd-core-path{grid-template-columns:1fr;}\n  .vilar-gd-h1{font-size:36px;}\n  .vilar-gd-h2{font-size:29px;}\n}\n<\/style>\n\n<main class=\"vilar-gd-page\" aria-label=\"Vilar Digital Management\">\n  <section class=\"vilar-gd-hero\">\n    <div class=\"vilar-gd-container vilar-gd-hero-grid\">\n      <div class=\"vilar-gd-hero-copy\">\n        <span class=\"vilar-gd-eyebrow\">Digital management<\/span>\n        <h1 class=\"vilar-gd-h1\">Digital management for companies that need <span class=\"vilar-gd-blue\">direction<\/span>, not more noise.<\/h1>\n        <p class=\"vilar-gd-lead\">We manage social media, content, planning, publishing, analysis and continuous improvement so your digital communication works with more coherence, consistency and criteria.<\/p>\n        <div class=\"vilar-gd-actions\">\n          <a class=\"vilar-gd-btn\" href=\"\/en\/diagnosis\/\">Request diagnosis <span class=\"vilar-gd-arrow\">\u2192<\/span><\/a>\n          <a class=\"vilar-gd-link\" href=\"#vilar-gd-como-trabajamos\">See how we work <span class=\"vilar-gd-arrow\">\u2192<\/span><\/a>\n        <\/div>\n      <\/div>\n      <div class=\"vilar-gd-visual\" aria-hidden=\"true\">\n        <div class=\"vilar-gd-desk-card\">\n          <div class=\"vilar-gd-visual-map\">\n            <div class=\"vilar-gd-map-rings\"><\/div>\n            <div class=\"vilar-gd-map-line\"><\/div>\n            <div class=\"vilar-gd-map-line is-vertical\"><\/div>\n            <div class=\"vilar-gd-map-line is-diag-a\"><\/div>\n            <div class=\"vilar-gd-map-line is-diag-b\"><\/div>\n            <div class=\"vilar-gd-node is-center\"><strong>Vilar<\/strong><span>Digital direction<\/span><\/div>\n            <div class=\"vilar-gd-node n1\">Strategy<\/div>\n            <div class=\"vilar-gd-node n2\">Social + content<\/div>\n            <div class=\"vilar-gd-node n3\">Data + reports<\/div>\n            <div class=\"vilar-gd-node n4\">Web + brand<\/div>\n          <\/div>\n          <div class=\"vilar-gd-system-card\">\n            <div><strong>Monthly work plan<\/strong><span>Calendar, posts, data and next improvements.<\/span><\/div>\n            <div class=\"vilar-gd-mini-bars\"><i style=\"--w:84%\"><\/i><i style=\"--w:68%\"><\/i><i style=\"--w:76%\"><\/i><\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-problem\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-problem-box\">\n        <div class=\"vilar-gd-problem-statement\">\n          <div class=\"vilar-gd-icon-disc\" aria-hidden=\"true\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"><\/circle><circle cx=\"12\" cy=\"12\" r=\"3\"><\/circle><path d=\"M12 2v3M12 19v3M2 12h3M19 12h3\"><\/path><path d=\"M15 9l4-4\"><\/path><\/svg><\/div>\n          <div>\n            <span class=\"vilar-gd-kicker\">The real problem<\/span>\n            <h2 class=\"vilar-gd-problem-title\">It is not a lack of channels.<br>It is a lack of direction.<\/h2>\n          <\/div>\n        <\/div>\n        <div class=\"vilar-gd-problem-copy\">\n          <p class=\"vilar-gd-text\">Many companies have active social media, a website, graphics, campaigns and content in motion. But each part moves on its own.<\/p>\n          <strong>More activity does not always mean more results.<\/strong>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section vilar-gd-continuous\">\n    <div class=\"vilar-gd-container vilar-gd-continuous-box\">\n      <div class=\"vilar-gd-blue-panel\">\n        <span class=\"vilar-gd-kicker\">Continuous management<\/span>\n        <h2 class=\"vilar-gd-h3\">Digital management so your communication does not depend on improvisation.<\/h2>\n        <p class=\"vilar-gd-text\" style=\"margin-top:18px;\">Vilar organizes, plans and activates your company\u2019s digital communication with a practical view, senior criteria and real people leading each project.<\/p>\n        <div class=\"vilar-gd-panel-list\">\n          <div class=\"vilar-gd-panel-item\"><span class=\"vilar-gd-panel-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M4 7h16M4 12h16M4 17h10\"><\/path><\/svg><\/span><div><strong>Full coordination<\/strong><p class=\"vilar-gd-text\">Social media, content, calendar, visuals, publishing, analysis and reports under one direction.<\/p><\/div><\/div>\n          <div class=\"vilar-gd-panel-item\"><span class=\"vilar-gd-panel-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"><\/circle><path d=\"M12 8v5l3 2\"><\/path><\/svg><\/span><div><strong>Steady work with criteria<\/strong><p class=\"vilar-gd-text\">It is not about filling calendars. It is about building a clearer, more useful and sustainable presence.<\/p><\/div><\/div>\n          <div class=\"vilar-gd-panel-item\"><span class=\"vilar-gd-panel-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M4 19V5\"><\/path><path d=\"M4 19h16\"><\/path><path d=\"M7 15l4-4 3 3 5-7\"><\/path><\/svg><\/span><div><strong>Monthly improvement<\/strong><p class=\"vilar-gd-text\">We measure what matters, detect learnings and adjust the system month by month.<\/p><\/div><\/div>\n        <\/div>\n      <\/div>\n      <div class=\"vilar-gd-plain-panel\">\n        <span class=\"vilar-gd-kicker\">The core of the service<\/span>\n        <h2 class=\"vilar-gd-h3\">Social media, content and system<br>work better when<br>they share direction.<\/h2>\n        <p class=\"vilar-gd-text\" style=\"margin-top:18px;\">Vilar\u2019s digital management connects planning, creation, publishing, analysis and reporting with the areas each project needs: strategy, web, identity, training, AI, tools, advertising or email marketing.<\/p>\n        <div class=\"vilar-gd-core-path\">\n          <div class=\"vilar-gd-core-path-item\"><b>Plan<\/b><span>Calendar, priorities and publishing rhythm.<\/span><\/div>\n          <div class=\"vilar-gd-core-path-item\"><b>Create<\/b><span>Copy, pieces, ideas and visual resources.<\/span><\/div>\n          <div class=\"vilar-gd-core-path-item\"><b>Publish<\/b><span>Active channels, coordination and follow-up.<\/span><\/div>\n          <div class=\"vilar-gd-core-path-item\"><b>Measure<\/b><span>Reports, data reading and monthly improvement.<\/span><\/div>\n        <\/div>\n        <div class=\"vilar-gd-core-strip\">\n          <div class=\"vilar-gd-core-chip is-main\"><strong>Main base<\/strong><span>Social media, content, calendar, publishing, analysis and reports.<\/span><\/div>\n          <div class=\"vilar-gd-core-chip\"><strong>Connection<\/strong><span>Web, identity, email marketing, photography, video and advertising.<\/span><\/div>\n          <div class=\"vilar-gd-core-chip\"><strong>Autonomy<\/strong><span>Training, applied AI, internal tools and work system.<\/span><\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section is-gray\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-section-head is-compact\">\n        <span class=\"vilar-gd-kicker\">What it includes<\/span>\n        <h2 class=\"vilar-gd-h2\">We handle what your communication needs to work.<\/h2>\n      <\/div>\n      <div class=\"vilar-gd-card-grid\">\n        <article class=\"vilar-gd-card is-primary is-blue\">\n          <div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M7 8h10M7 12h6\"><\/path><path d=\"M5 4h14a2 2 0 0 1 2 2v9a2 2 0 0 1-2 2H9l-5 4v-4H5a2 2 0 0 1-2-2V6a2 2 0 0 1 2-2Z\"><\/path><\/svg><\/div>\n          <h3>Social media<\/h3>\n          <p>Planning, copywriting, publishing, follow-up, analysis and reports.<\/p>\n        <\/article>\n        <article class=\"vilar-gd-card is-primary\">\n          <div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M7 3h7l4 4v14H7z\"><\/path><path d=\"M14 3v5h5\"><\/path><path d=\"M9 12h7M9 16h5\"><\/path><\/svg><\/div>\n          <h3>Content<\/h3>\n          <p>Ideas, copy, photography, video, campaigns, graphics and channel adaptation.<\/p>\n        <\/article>\n        <article class=\"vilar-gd-card is-primary\">\n          <div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"><\/circle><circle cx=\"12\" cy=\"12\" r=\"3\"><\/circle><path d=\"M12 2v3M12 19v3M2 12h3M19 12h3\"><\/path><\/svg><\/div>\n          <h3>Digital strategy<\/h3>\n          <p>Goals, messages, priorities, channels and work system.<\/p>\n        <\/article>\n      <\/div>\n      <div class=\"vilar-gd-services-secondary\">\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><rect x=\"3\" y=\"5\" width=\"18\" height=\"12\" rx=\"2\"><\/rect><path d=\"M8 21h8M12 17v4\"><\/path><\/svg><\/div><h4>Corporate website<\/h4><p>Structure, copy, WordPress, basic SEO, UX and communication coherence.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M12 3l8 6-8 12L4 9z\"><\/path><path d=\"M4 9h16M9 9l3 12 3-12\"><\/path><\/svg><\/div><h4>Visual identity<\/h4><p>Graphic criteria, templates, visual pieces and brand consistency.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M4 19V5\"><\/path><path d=\"M4 19h16\"><\/path><path d=\"M8 15v-4M12 15V7M16 15v-7\"><\/path><\/svg><\/div><h4>Reports and measurement<\/h4><p>Useful data, monthly reading and decisions based on results.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><rect x=\"3\" y=\"5\" width=\"18\" height=\"14\" rx=\"2\"><\/rect><path d=\"M3 7l9 7 9-7\"><\/path><\/svg><\/div><h4>Email marketing<\/h4><p>Structure, content, sends and coordination with the digital strategy.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M6 8h2l2-3h4l2 3h2a3 3 0 0 1 3 3v6a3 3 0 0 1-3 3H6a3 3 0 0 1-3-3v-6a3 3 0 0 1 3-3Z\"><\/path><circle cx=\"12\" cy=\"14\" r=\"3\"><\/circle><\/svg><\/div><h4>Photography and video<\/h4><p>Visual content with intention, adapted to social media, web or campaigns.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M4 13h3l9 5V6L7 11H4z\"><\/path><path d=\"M7 13l2 6\"><\/path><path d=\"M19 9a4 4 0 0 1 0 6\"><\/path><\/svg><\/div><h4>Digital advertising<\/h4><p>Specific campaigns, content reinforcement and support for concrete goals.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M3 8l9-4 9 4-9 4z\"><\/path><path d=\"M7 10v5c0 2 10 2 10 0v-5\"><\/path><path d=\"M21 8v6\"><\/path><\/svg><\/div><h4>Training<\/h4><p>Practical sessions so the team gains criteria and autonomy.<\/p><\/article>\n        <article class=\"vilar-gd-card\"><div class=\"vilar-gd-card-icon\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><path d=\"M12 3l1.8 4.2L18 9l-4.2 1.8L12 15l-1.8-4.2L6 9l4.2-1.8z\"><\/path><path d=\"M19 14l.9 2.1L22 17l-2.1.9L19 20l-.9-2.1L16 17l2.1-.9z\"><\/path><path d=\"M5 14l.7 1.6L7 16l-1.3.4L5 18l-.7-1.6L3 16l1.3-.4z\"><\/path><\/svg><\/div><h4>AI and tools<\/h4><p>Processes, light automation, templates and operational organization.<\/p><\/article>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-section-head is-compact\">\n        <span class=\"vilar-gd-kicker\">Two ways of working<\/span>\n        <h2 class=\"vilar-gd-h2\">You may need continuous management. Or you may need to organize one specific part.<\/h2>\n      <\/div>\n      <div class=\"vilar-gd-work-grid\">\n        <article class=\"vilar-gd-work-card is-main\">\n          <span class=\"vilar-gd-tag\">Recommended<\/span>\n          <h3>Monthly management<\/h3>\n          <p>For companies that need a steady, coordinated and measured digital presence.<\/p>\n          <ul class=\"vilar-gd-checks\">\n            <li>Planning, content and social media.<\/li>\n            <li>Publishing, analysis, reports and continuous improvement.<\/li>\n            <li>A stable system that does not depend on improvisation.<\/li>\n          <\/ul>\n          <span class=\"vilar-gd-circle-arrow\">\u2192<\/span>\n        <\/article>\n        <article class=\"vilar-gd-work-card\">\n          <span class=\"vilar-gd-tag is-placeholder\">Recommended<\/span>\n          <h3>Specific project<\/h3>\n          <p>For companies that need to organize a specific part of their digital communication: web, strategy, visual identity, LinkedIn, AI, training, content or internal system.<\/p>\n          <ul class=\"vilar-gd-checks\">\n            <li>Diagnosis and focus on a specific need.<\/li>\n            <li>Defined start, development and closing.<\/li>\n            <li>Work adapted to the company\u2019s size and moment.<\/li>\n          <\/ul>\n          <span class=\"vilar-gd-circle-arrow\">\u2192<\/span>\n        <\/article>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section is-gray\" id=\"vilar-gd-como-trabajamos\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-section-head is-compact\">\n        <span class=\"vilar-gd-kicker\">How we work<\/span>\n        <h2 class=\"vilar-gd-h2\">First we organize. Then we activate. Then we improve.<\/h2>\n      <\/div>\n      <div class=\"vilar-gd-process\">\n        <div class=\"vilar-gd-step\"><span class=\"vilar-gd-step-num\">01<\/span><h3>Organize<\/h3><p>We analyze the situation, channels, content, resources and real priorities.<\/p><\/div>\n        <div class=\"vilar-gd-step\"><span class=\"vilar-gd-step-num\">02<\/span><h3>Activate<\/h3><p>We plan, create, publish and coordinate the necessary actions.<\/p><\/div>\n        <div class=\"vilar-gd-step\"><span class=\"vilar-gd-step-num\">03<\/span><h3>Improve<\/h3><p>We measure results, detect learnings and adjust the system month by month.<\/p><\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-section-head is-compact\">\n        <span class=\"vilar-gd-kicker\">Real situations<\/span>\n        <h2 class=\"vilar-gd-h2\">Real situations Vilar can organize.<\/h2>\n      <\/div>\n      <div class=\"vilar-gd-cases-grid\">\n        <article class=\"vilar-gd-case\"><h3>We post on social media, but we do not know if it works.<\/h3><p>We organize goals, calendar, content, metrics and reports so every post has more purpose.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>We have content, but no clear line.<\/h3><p>We define topics, tone, formats, calendar and visual criteria so communication is more recognizable.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>The website no longer represents who we are.<\/h3><p>We review structure, message, design, experience and connection with the rest of the digital channels.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>Each channel communicates differently.<\/h3><p>We unify strategy, brand, social media, web, content and communication criteria.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>Right now we think we do not need this.<\/h3><p>Sometimes you do not need to do more. But you should know if what already exists is aligned, updated and working with criteria.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>We already have someone managing our social media.<\/h3><p>Perfect. Vilar can help organize strategy, improve the system, review content, bring external criteria or train the team.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>We do not know exactly how you can help.<\/h3><p>That is a good starting point. First we analyze the situation and then define whether it makes sense to act.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>We want to use AI, but do not know where to start.<\/h3><p>We bring tools, processes and practical uses down to earth to improve daily work without losing criteria.<\/p><\/article>\n        <article class=\"vilar-gd-case\"><h3>The team needs more autonomy.<\/h3><p>We create practical training, templates and work systems so the team moves forward with more confidence.<\/p><\/article>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section is-gray\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-who-grid\">\n        <div class=\"vilar-gd-list-box\">\n          <span class=\"vilar-gd-kicker\">Who it is for<\/span>\n          <h3>Digital Management is for companies that want to work with more criteria.<\/h3>\n          <ul class=\"vilar-gd-list\">\n            <li>Companies that already communicate, but need order.<\/li>\n            <li>Companies that want to improve social media and content.<\/li>\n            <li>Companies with web, brand and digital channels that are not connected enough.<\/li>\n            <li>Companies that need consistency without losing strategy.<\/li>\n            <li>Companies that want external support with close treatment.<\/li>\n            <li>Companies that want to measure better what they do.<\/li>\n            <li>Companies that want to add AI or tools without improvising.<\/li>\n          <\/ul>\n        <\/div>\n        <div class=\"vilar-gd-list-box is-soft\">\n          <span class=\"vilar-gd-kicker\">Who it is not for<\/span>\n          <h3>We do not work to post for the sake of posting.<\/h3>\n          <ul class=\"vilar-gd-list is-no\">\n            <li>We do not promise virality.<\/li>\n            <li>We do not propose actions without context.<\/li>\n            <li>We do not work with content disconnected from the business.<\/li>\n            <li>We do not use AI as a shortcut without criteria.<\/li>\n            <li>We do not measure only to post more.<\/li>\n          <\/ul>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-section\">\n    <div class=\"vilar-gd-container\">\n      <div class=\"vilar-gd-proposal-card\">\n        <div class=\"vilar-gd-proposal-icon\" aria-hidden=\"true\"><svg class=\"vilar-gd-svg\" viewBox=\"0 0 24 24\"><circle cx=\"11\" cy=\"11\" r=\"7\"><\/circle><path d=\"M16.5 16.5L21 21\"><\/path><path d=\"M8 11h6M11 8v6\"><\/path><\/svg><\/div>\n        <div>\n          <h2>Every proposal starts with a diagnosis.<\/h2>\n          <p>Not every company needs the same thing. Company size, project scope, channels, content volume, coordination and the impact of digital communication on the business all matter. That is why, before preparing a proposal, we review your situation and define what your digital communication needs today.<\/p>\n        <\/div>\n        <a class=\"vilar-gd-btn\" href=\"\/en\/diagnosis\/\">Request diagnosis <span class=\"vilar-gd-arrow\">\u2192<\/span><\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n\n  <section class=\"vilar-gd-final\">\n    <div class=\"vilar-gd-container vilar-gd-final-grid\">\n      <div>\n        <h2>Do you want to organize your company\u2019s digital management?<\/h2>\n        <p>Tell me where you are and we will see whether you need continuous management, a specific action or clearer direction to connect social media, content, web, brand and work system.<\/p>\n      <\/div>\n      <div class=\"vilar-gd-actions\">\n        <a class=\"vilar-gd-btn is-light\" href=\"\/en\/diagnosis\/\">Organize my communication <span class=\"vilar-gd-arrow\">\u2192<\/span><\/a>\n      <\/div>\n    <\/div>\n  <\/section>\n<\/main>\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Digital management Digital management for companies that need direction, not more noise. We manage social media, content, planning, publishing, analysis and continuous improvement so your digital communication works with more coherence, consistency and criteria. Request diagnosis \u2192 See how we work \u2192 VilarDigital direction Strategy Social + content Data + reports Web + brand Monthly [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-19694","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/pages\/19694","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/comments?post=19694"}],"version-history":[{"count":4,"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/pages\/19694\/revisions"}],"predecessor-version":[{"id":19708,"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/pages\/19694\/revisions\/19708"}],"wp:attachment":[{"href":"https:\/\/vilar.info\/en\/wp-json\/wp\/v2\/media?parent=19694"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}